Publicity and how to gain it

[ozemu]

Third point.

 

We have had several Scouts just turn up out of the blue. Some not even from our area and they drive right past other Troops. Even leave other Troops and move to us.

 

This seems to be the word of mouth that results from a reasonably good program. The Troop is now 2-3 times larger than the others around here and we have at least twice as many leaders as the others.

 

The program is not just fun; it is challenging and sometimes I worry that we are going too hard. But they keep coming back and suggesting bigger adventures. I think that is the hook.

 

The line we keep them on is one of pride, service, and guided interpersonal skill development.

 

We are building young men and women and that is respected by their peers and parents.

 

That is where I think the surprise turn ups come from. Adventure and care. They feel proud and safe - their mates like the sound of that.