In my area most Chartering Organizations don't know they sponsor 1 or more units and the unit leaders don't know who their Chartering Organization is or who their COR might be. How can we support each other if we don't know who we are and don't speak to each other?
A sad example - Last year our DE was having problems getting a units charter processed because he could not find someone to be the COR or IH and sign the paperwork. He said he was going to go park outside the Chartering Organization (a VFW) on Friday night and he would get the first drunk that stumbled out to be the COR and sign the paperwork. Of course he was joking (it's a really bad joke) but it says a lot about the relationships between the units and the Organizations that sponsor them.
And I know it sounds obvious that you have to make yourself visible if you don't want to be invisible. But that is what it boils down to.
A better story - There is a pack in a small town near where I live. A few years ago (5 or 6) they had about 6 scouts and 2 or 3 leaders that were trying to keep the pack running. They wanted the pack to grow, they wanted to teach their kids to be involved in their community, and they wanted the community to know about their Pack. They started doing service projects for the church they meet at. Things like food drives, clothing drives, raking leaves, etc. They also participated in community events like the Christmas parade, the local spring festival and Veterans Day Events. Most pack events were publicized in some way - local newspaper, facebook, twitter, church bulletins etc.
The next year, for the first time in a long time the school let the pack hold a recruiting night at the school and passed out flyers inviting all the boys to attend. The pack grew a little bit. They continued doing service projects and more organizations from their community would contact them and ask for help. They helped the school with the spring carnival. They held a community flag retirement ceremony on Veterans Day. And they continued to publicize as many events as possible. Over the next few years they grew and participated in more service projects and community events.
This pack now has roughly 50 kids with enough adults that they have at least 1 den leader for every den, a CM and an assistant, as well as a full committee. This pack does thousands of service hours for all different types of organizations all year around. They have the full support of the local schools and many churches in town. Last year the Pack received the Governor's Award for Community Service from their state Governor. This year a local restaurant donated a full pasta meal, with salad and dessert, for over 200 people, to the pack for their Blue and Gold Banquet.
As a result of "being seen" the pack is now reaping the benefits of having the support of their local community. It was not easy. I know most of the leaders from this pack and they are very dedicated people. And I personally witnessed how hard they worked to get where they are today. But I am sure they would tell you that it has all been worth it to see the great things that can happen when local communities come together to help and support the people,