Jump to content



Photo
- - - - -

Yet again, best scouting promotion not by BSA pro's ...


  • Please log in to reply
17 replies to this topic

#1 qwazse

qwazse

    Senior Member

  • Members
  • 6502 posts

Posted 02 September 2015 - 05:15 AM

Scouts South Africa going viral:
  • 3

#2 desertrat77

desertrat77

    Senior Member

  • Members
  • 2247 posts

Posted 02 September 2015 - 07:03 AM

Qwazse, thank you for sharing...powerful!

 

I also concur with your title.   You could give National a year and an unlimited budget, and they could never produce anything as professional as what we just watched.


  • 0

#3 Eagledad

Eagledad

    Senior Member

  • Members
  • 5915 posts

Posted 02 September 2015 - 07:16 AM

Wow!


  • 0

"Experience is the hardest teacher. It gives the test first, then the lesson."


#4 NationalTrailEagle84

NationalTrailEagle84

    Junior Member

  • Members
  • 9 posts

Posted 02 September 2015 - 07:27 AM

Beautifully stated, Keep It Simple!


  • 0

#5 pargolf44067

pargolf44067

    Member

  • Members
  • 232 posts

Posted 02 September 2015 - 03:34 PM

That was very well done. Can't imagine ever seeing that here.


  • 0

#6 Rick_in_CA

Rick_in_CA

    Junior Member

  • Members
  • 686 posts

Posted 02 September 2015 - 04:50 PM

I agree, very well done.

 

I also agree we probably wouldn't see anything like that here. Some marketing pinhead would probably argue that it's "too challenging" for "American audiences" (no background music? How are they supposed to know how too feel? People will be confused by the switch from child to adult. etc.).


  • 0

#7 BamBam

BamBam

    Junior Member

  • Members
  • 19 posts

Posted 02 September 2015 - 06:12 PM

That's a great video. A nice message without a lot of hype.


  • 0

#8 blw2

blw2

    Troop Treasurer

  • Members
  • 1961 posts

Posted 02 September 2015 - 06:38 PM

does the BSA even do TV adds? or even radio spots for that matter?

don't believe I've ever seen/heard one....


  • 0

#9 NealOnWheels

NealOnWheels

    Senior Member

  • Members
  • 374 posts

Posted 02 September 2015 - 06:57 PM

Sure they have TV and radio ads.  But it generally is up to each council to run these ads.  The ad spots would come out of the council's budget.  I have seen a few over the years but they tend to be at less popular times and channels.

 

See some ads here: http://www.scouting....d/PSAs_Eng.aspx


  • 0

#10 qwazse

qwazse

    Senior Member

  • Members
  • 6502 posts

Posted 02 September 2015 - 09:56 PM

I don't know if it aired on TV anywhere. I found it on a Facebook link to Buzz-feed or some such sight. The friend who shared it was not a scout.


  • 0

#11 Rick_in_CA

Rick_in_CA

    Junior Member

  • Members
  • 686 posts

Posted 03 September 2015 - 01:16 AM

Sure they have TV and radio ads.  But it generally is up to each council to run these ads.  The ad spots would come out of the council's budget.  I have seen a few over the years but they tend to be at less popular times and channels.

 

See some ads here: http://www.scouting....d/PSAs_Eng.aspx

Interesting. Those are decent. I've never seen them anywhere in my local area. Not as good as the South African one, but not too bad.


  • 0

#12 blw2

blw2

    Troop Treasurer

  • Members
  • 1961 posts

Posted 03 September 2015 - 02:14 PM

yep, agreed.

but very different feel

 

I think they might appeal to cub scouts aged kids

and a bit to the parents maybe

 

The South African one was more adult focused I think


  • 0

#13 Krampus

Krampus

    Side Kick to Nikolaus

  • Members
  • 1870 posts

Posted 03 September 2015 - 04:13 PM

A few I ran across. Two very old.

 

 

 

 

 

https://www.youtube.com/watch?v=HFamGcoEchU


Edited by Krampus, 03 September 2015 - 04:13 PM.

  • 0

#14 qwazse

qwazse

    Senior Member

  • Members
  • 6502 posts

Posted 04 September 2015 - 05:27 AM

... The South African one was more adult focused I think

Adult focused?
I'm pretty sure 11-year-old me would think "I wanna be that guy."
  • 0

#15 blw2

blw2

    Troop Treasurer

  • Members
  • 1961 posts

Posted 04 September 2015 - 08:51 AM

Adult focused?
I'm pretty sure 11-year-old me would think "I wanna be that guy."

yeah, maybe so.... but at 11 did you want to give mouth-to-mouth to a GIRL?

older boys, yeah well ok well maybe so :wub:

 

and I don't think most young boys can relate to the tug on the heart strings of saving your child that this add does so well... that was my line of thinking anyway about it be targeted to adults


  • 0

#16 qwazse

qwazse

    Senior Member

  • Members
  • 6502 posts

Posted 04 September 2015 - 09:33 AM

yeah, maybe so.... but at 11 did you want to give mouth-to-mouth to a GIRL?

older boys, yeah well ok well maybe so :wub:

 

and I don't think most young boys can relate to the tug on the heart strings of saving your child that this add does so well... that was my line of thinking anyway about it be targeted to adults

This ain't confession ... so anything specific rattling around in my pre-teen head will be left unwritten! :o But, seriously, it's been a while since I've seen a scouting PSA that works so many angles in so quickly...

 

Youth want to see themselves as heroes/heroins. This clip tugs on that string pretty solidly.

Youth want to grow up right. So the transition to an adult plays into that desire too.

 

Definitly the tug on the parent is well played.

And, for us life guards, anybody else's heart skip a beat over a boy "going" without support?


  • 0

#17 mattman578

mattman578

    Junior Member

  • Members
  • 168 posts

Posted 04 September 2015 - 11:16 AM

guys that video made me cry it was a good one


  • 0

#18 SSScout

SSScout

    Senior Member

  • Members
  • 3996 posts

Posted 07 September 2015 - 10:23 AM

Well, yeah, BSA has run Scout PSAs . Council /local driven. Get up early sunday morning, you can see'm.   The local TV stations, if not owned by a national company (?Gannett?) will try to fulfill their "public service" requirement, but they are not "required" to show them in "prime time", just averaged out over the week. 

That South African ad is certainly the best I've seen in a long time. 

How many of us use our Scout training in our adult lives?   I tell my Scouts, they may never need the ideas and knowledge and skills they learn in Scouting, but when it is needed, they will be glad they have it.  Knot tieing,  survival skills when the power goes out,  cooking, spare tire changing,  first aid, much less CPR....

 

From the first Artificial Respiration training I had as a Scout, I say I have learned at least 6 new, improved variations.  The science of life saving has evolved and improved.  I was not called upon to utilize that skill until I was in my mid fifties.  It all came back to me very quickly, as I was the only one in the crowd that was NOT standing around hoping someone would DO something, and the only one that TOLD someone to call the rescue squad. 

 

Download it.  Screensaver it.  Stream  it.  Show it at your Roundtable.  Show it at your Troop meeting.  


Edited by SSScout, 07 September 2015 - 10:26 AM.

  • 0




0 user(s) are reading this topic

0 members, 0 guests, 0 anonymous users


IPB Skin By Virteq